Privacy Policy

At LOXURA, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

Subscribe to our newsletter
Fill out a contact form
Leave comments on our blog posts
Participate in surveys or promotions

This information may include your name, email address, and any other information you choose to provide.

Automatically Collected Information

When you visit our website, we automatically collect certain information about your device, including:

IP address
Browser type and version
Operating system
Referring website
Pages viewed and time spent on pages
Date and time of visit

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to operate our website and, with your consent, to analyse how visitors use it. Cookies are small text files placed on your device by your browser when you visit a website. They are widely used to make websites work efficiently and to provide reporting information.

You can control cookies through the consent banner shown when you first visit LOXURA, and you can change your preference at any time via the Cookie Preferences link in our footer. You may also instruct your browser to refuse all cookies, though some parts of the site may not function correctly as a result.

Want to manage your cookies now?

Visit our dedicated Cookie Preferences page to view all cookies, toggle analytics on/off, and update your consent at any time.

Go to Cookie Preferences

Cookies & Analytics

What Are Cookies?

Cookies are small text files stored on your device (computer, tablet, or phone) when you visit a website. They allow the site to remember your preferences and actions over time. Cookies cannot run programs or deliver viruses to your device.

Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the website to function and cannot be switched off. They are set in response to actions you take, such as remembering your cookie consent preference. They do not store any personally identifiable information.

Analytics Cookies (requires consent)

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. All information collected is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our site.

Google Analytics 4 (GA4)

We use Google Analytics 4 (provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) to understand how visitors interact with LOXURA. GA4 is only activated after you give your consent via our cookie banner.

Data collected by GA4 includes:

Pages visited and time spent on each page
How you arrived at our site (search engine, direct link, referral)
Approximate geographic location (country / city — not precise GPS)
Device type, browser, and operating system
Interactions such as clicks on affiliate links (custom events)
Anonymised IP address (last octet masked — we have enabled IP anonymisation)

Data GA4 does NOT collect:

Your name, email address, or any directly identifying information
Precise GPS location
Payment or financial information
Passwords or form field contents

Data collected by GA4 is transmitted to and stored on Google servers, which may be located in the United States or other countries. Google acts as a data processor on our behalf under a Data Processing Agreement. You can learn more at Google's Privacy Policy.

Cookie Reference Table

Cookie Name	Provider	Purpose	Type	Retention
loxura_cookie_consent	LOXURA	Stores your cookie consent choice (accepted / declined) so you are not asked again on return visits.	Necessary	1 year
_ga	Google Analytics	Registers a unique ID used to generate statistical data on how you use the website.	Analytics	2 years
_ga_XXXXXXXX	Google Analytics	Used by GA4 to persist session state and distinguish individual sessions.	Analytics	2 years
_gid	Google Analytics	Registers a unique ID used to generate statistical data on how you use the website.	Analytics	24 hours
_gat	Google Analytics	Used to throttle request rate — limits data collection on high-traffic sites.	Analytics	1 minute

Data Retention

Google Analytics retains user-level and event-level data for 14 months by default (the minimum configurable period in GA4). After this period, data is automatically deleted from Google's servers. Aggregated, anonymised reports may be retained indefinitely.

Your consent preference stored in loxura_cookie_consent is kept in your browser's local storage for up to 1 year, after which you will be asked again.

Managing Your Cookie Preferences

You have several ways to control cookies:

Cookie Preferences Page

Visit our dedicated page to view all cookies, toggle analytics on/off, and update your consent at any time.

Manage Cookie Preferences

Browser Settings

Most browsers allow you to refuse or delete cookies via their settings. Note that disabling cookies may affect site functionality.

Google Analytics Opt-Out

You can install the Google Analytics Opt-out Browser Add-on to prevent GA from collecting data across all websites you visit.

Legal Basis for Processing (GDPR)

For visitors in the European Economic Area (EEA), United Kingdom, and other regions with similar data protection laws, our legal basis for using analytics cookies is your explicit consent (Article 6(1)(a) GDPR). We do not activate Google Analytics until you click Accept on our cookie banner. You may withdraw consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

How We Use Your Information

We use the information we collect for various purposes, including:

To provide, operate, and maintain our website
To improve, personalize, and expand our website
To understand and analyze how you use our website
To develop new products, services, features, and functionality
To communicate with you, including sending newsletters and marketing materials
To send you updates and other information relating to the website
To find and prevent fraud
To comply with legal obligations

Sharing Your Information

We may share your information in the following situations:

With Service Providers: We may share your information with third-party service providers who perform services on our behalf, such as email delivery, hosting services, and analytics.
For Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business.
With Affiliates: We may share your information with our affiliates, in which case we will require those affiliates to honor this Privacy Policy.
With Your Consent: We may disclose your personal information for any other purpose with your consent.

Third-Party Links and Affiliate Disclosure

Our website contains links to third-party websites and affiliate links. We are not responsible for the privacy practices of these external sites. We encourage you to read the privacy policies of every website you visit. Please see our Affiliate Disclosure for more information about our affiliate relationships.

Data Security

We use administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information, including:

Right to Access

Request a copy of all personal data we hold about you.

Right to Correction

Ask us to fix inaccurate or incomplete information.

Right to Deletion

Request erasure of your personal data ("right to be forgotten").

Right to Object / Restrict

Object to or limit how we process your data.

Right to Portability

Receive your data in a structured, machine-readable format.

Right to Withdraw Consent

Withdraw consent at any time without affecting prior processing.

Ready to exercise your rights?

Submit a formal data access, deletion, or correction request using our secure form. We respond within 30 days.

Submit a Data Request

Children's Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us so we can delete it.

Email Communications

If you subscribe to our newsletter, we will send you periodic emails about new content, products, and promotions. You can unsubscribe at any time by clicking the "unsubscribe" link at the bottom of any email or by contacting us directly.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

Email: privacy@loxura.com

Website: www.loxura.com

Note: This privacy policy is provided as a template and should be reviewed by a legal professional to ensure compliance with applicable laws and regulations in your jurisdiction.